PROE
now
PROE organises every conversation, so your hours go to listings not your inbox.
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Nine features. One workspace. Built around how real estate agents actually work from first coffee to last open home.
Rex
Agentbox
What struck me wasn't any one feature, it was the idea of the chaos just being handled. Right now so much of my energy goes into staying on top of things rather than doing the work that wins listings. I can see this giving that energy back.
I'm really excited about PROE. It will take all the busywork off my plate sorting enquiries, drafting replies, keeping my CRM current so I can focus on the high value work that actually moves the needle.
Right now I'm drowning in messages and always worried I'll miss a hot lead. PROE looks like exactly what I've been waiting for. Everything in one place, replies ready to go, and my day finally under control instead of running me. I can't wait to get my hands on it.
A 1-on-1 walk through on your actual inbox. No slides. No sales pitch. Just an honest look at whether PROE fits your office.
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Everything agents ask before booking a demo, in one place.
PROE is the operational engine for real estate agents. We pull every communication channel into one unified inbox, then layer AI operational systems on top sorting and prioritising every message, drafting replies in your voice, and keeping your CRM current automatically. And your AI assistant does the work for you: ask it anything across your messages and documents, and it'll find answers, draft messages, and take action sending, filing, assigning. The result: less time on admin, more time on dollar productive work.
Your messages: WhatsApp, Instagram, Gmail and Outlook all in one timeline plus buyer and vendor enquiries forwarded from realestate.com.au and Domain. No more switching between apps to find what matters.
Your CRM: PROE syncs with Agentbox, Rex and Box+Dice, keeping your records up to date automatically. On a different CRM? Tell us we're happy to look into it.
PROE learns from your past messages and your agency's knowledge files, then drafts replies that sound like you warm, direct or formal. You review and send with one tap.
No you're always in control. PROE prepares every outbound reply and waits for your one tap approval. Lower risk actions like filing and assigning happen automatically. Fully automated sending can be switched on later, once you trust the drafts.
PROE's ranking is built on what we learned from speaking with 200+ real estate agents about what actually matters in their day. The result is an algorithm that pushes the high stakes messages offers, vendor leads, anything time critical straight to the top, ranked Critical, Urgent or Today. A routine "what's the price guide?" settles lower, where it isn't competing for your attention. And PROE Heartbeat alerts you on your phone while you're out at opens, so the big ones never slip.
Yes. Assign messages to associates or admin staff without losing visibility, so nothing falls through the cracks.
No. PROE connects to your existing email, WhatsApp, Instagram and CRM you keep all your current addresses and numbers. Setup takes around 10 minutes.
Yes. Your data is encrypted in transit and at rest, hosted in Australia, and never sold or shared with third parties.
We'll cover pricing in your 10-minute demo so it can be tailored to your office. You can try PROE free for 7 days, no card required.
PROE is in early access for real estate agencies across Australia. Book a demo to get started.
Your CRM stores contacts; your inbox holds messages. PROE sits across all of it pulling every channel together, prioritising what matters, drafting your replies, and updating your CRM automatically. It's the layer that turns scattered communication into calm.
